Abridged Borderbuster 2/4/05

If you are not a subscriber to Borderbuster, here's a glimpse of what you missed this month:



CONTENTS



1. Welcome From The Publisher

2. Feedback From Our Readers

3. The Link Between Price and Profit Margin in a Global Market*

4. Business Cultural Tips: Have Some Fun!*

5. The Magazine Of The International Trade Centre*

6. How I Went Global: Ongoing Series // Go For It!

7. A Reader Asks: Q&A*

8. Everybody Loves a Freebie -- repeat: FREE OFFER*

9. Women In The Global Economy*

10. Future Trends In Offshoring*

11. Seven Steps To Protecting Reputation Abroad*

12. Why There’s No Escaping the Blog*

13. Watch for Laurel’s New e-Book: “Godzilla Global Marketing”*

14. Take A Walk On The Wild Side (TAWOTWS)*

15. Wind Behind Your Sail*

16. Miscellany*



*Indicates exclusive to Borderbuster subscribers only.



Sample section:



3. THE LINK BETWEEN PRICE AND PROFIT MARGIN IN A GLOBAL MARKET

*Subscriber Exclusive*



The vacillation in the exchange rate of the dollar against foreign currencies creates a climate of uncertainty for managers buying and selling in the global marketplace. In spite of these fluctuations, there are ways to hedge business exposure to changes in the value of the dollar.



Two scholars teamed up to write this magnificent article. If you had hired them to present their findings, it would have cost you thousands of dollars. Here, you have free access. You won’t want to miss it.



To read the entire article, visit Graziadio Business Report, Pepperdine University, Graziadio School of Business and Management.



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