Heaping Praise By the Famous Across Borders Helps Sell Product

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Especially if the praise comes from one of the richest men in the world, Warren Buffett (not pictured).

Ms. Li's company got a major boost after Mr. Buffett, chairman and chief executive of Berkshire Hathaway Inc., recently appeared in a Dayang promotional video, posted on the company's Web site. He heaped praise on Ms. Li, her company, and the nine Trands suits he proudly owns. Shares of Dayang's Shanghai-listed subsidiary, Dalian Dayang Trands Co., have soared by more than 70% since the video was posted on Sept. 10.

I don't know about you but I am to see if I can capture Mr. Buffett's interest in our work.

Read more here.

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Dayang Group Co., Ltd.

Trands suits

Small Exporter in China

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I am a small exporter in China, and I have been deeply depressed because of the financial crisis. Please give me your advice about how to survive in this difficult time for small business owners, especially Chinese facing the downturn of the exporting market. ~ D.L., Dalian, China

Read BusinessWeek columnist Karen Klein's response here.

And I add: You can't cut your way to prosperity. Start innovating, get lean and look for and seize opportunities wherever in the world it makes sense (like an economy that is "open for business"). When things pick up, explore more options here.