Taking a Page Out of the Japanese Global Playbook

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Should you expand into emerging markets?  For small businesses, it's a stretch because you need human capital, rich resources and hefty financial support, which can oftentimes be scarce when you are small.  But for established global companies, they are rushing to penetrate BRICs (Brazil, Russia, India and China).  The next question becomes:  What should the BRICs do in response - stay home,  go head to head against the global companies or focus on emerging opportunities?  Or all of the above? 

To answer these questions, we think there is a page out of the Japanese global firm’s playbook that firms from the BRICs and other emerging markets should not follow.

Read the entire article to learn more:  Going Global Is Key For Emerging Giants

Live Discussion: How to Do Business in BRIC Countries

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Join the Guardian Small Business Network between 1:00-3:00 p.m. today, May 15th, for tips on exporting your products to Brazil, Russia, India and China (BRIC).

Sign up here for details.

During the discussion you'll find out:

• The benefits of trading with the BRIC countries.
• Country-specific business culture, practice and regulations.
• What support is on offer to help your company.
• Experiences of small businesses who already export to these regions.
• Any other advice you'll need to get started.

Are BRICs Slowing Down?

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Are BRICs – the world’s big, fast-growing developing economies — slowing down?

The article below states:

Growth in Brazil, Russia, India, and China is expected to slow considerably in 2012, dampening an already weak global economy.

Read the entire article: Is the Show Over for the BRIC Economies?

Tough as BRIICS

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Meet, BRIICS, the new tough and high potential set of emerging markets in the world: Brazil, Russia, India, Indonesia, China and South Africa. They have fairly large populations, natural resources and face different challenges and opportunities as the global economy recovers.

Read this SPECIAL Report by Euromonitor and learn about:

• Economic performance
• Consumer markets
• Business environments and opportunities
• Challenges ahead
• Prospects

Posted by: The Global Small Business Blog